Reported today by Bloomberg Businessweek, Cerberus Capital Management completed its acquisition of Silverleaf Resorts, a timeshare developer. So who is Cerberus and what is their link to timeshare resort management? Cerberus Capital Management is a private company that buys other companies and makes them more profitable. From my first look into their holdings, they have little if any connection to the timeshare resort industry. In fact their investments are a wide variety of unrelated industries: health care, bus companies, textiles, banking, grocery stores, and so on.
The CEO of Silverleaf resigned and others at Silverleaf have been juggled around to suit what Cerberus wants to accomplish there.
What does this all mean for you as a Silverleaf timeshare owner? It is hard to say right now. One thing is for sure – Cerberus wants to squeeze more profit out of the Silverleaf brand and some of that profit is probably in your wallet.
It would be hard to imagine the already sky high maintenance fees being raised, but don’t count that out.
Maybe now would be a good time to sell your Silverleaf timeshare. With all the uncertainty at the resort’s top management now would be a good time to sell. Plus you would be done with those skyrocketing maintenance fees once and for all!