Bluegreen Vacations Corporation, headquartered in Boca Raton, FL, has purchased an exclusive San Antonio Luxury Hotel. The Eilan Hotel and Spa is located 20 miles north of central San Antonio. Most of the Bluegreen timeshare resorts are located on the east coast. Florida and the Carolina’s make up 34 of the 67 timeshare resorts in the Bluegreen inventory.
With over 213,000 owners and at least 10% of them living in Texas they felt this would be a good move. Drive to destinations work well from a timeshare management and sales viewpoint. It also helps the resort keep a more personal connection with the owners. This hotel being purchased has no space for sales so “Bluegreen plans to add a 13,000-square-foot sales office at the resort by year’s end.”
Adding a facility that large will make a huge impact on the overall scenery and aura of the resort. It would be a shame if by adding a massive sales area they denigrate the serene and beautiful atmosphere they are so well known for.
This is no ordinary hotel. The Eilan Hotel and Spa is a top shelf, state of the art, meticulously appointed luxury experience. Set on 100 acres, the Eilan is delicious mix of design and color. Marble, stone, wood floors, and elegant colors embrace the Tuscan architectural design. Dropping in a 13,000 square foot sales area will be no easy task.
I hope Bluegreen pulls this one off. Additionally, I hope they plan on spending all of this money on that project: financing includes an “additional $3.2 million to fund certain future improvement costs.”
Here’s how they did it at Big Bear Lakes, CA:
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